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adidas Launches the New PureBoost X with Sania Mirza and Ayesha Billimoria

Roshni posted on 23rd February

Ten-second takeaway 

A vigorous training session by Ayesha Billimoria and Sania Mirza marked the launch of PureBoost X by adidas.

Get running

We already raved here about the all-new PureBoost X by adidas, the sleek and light running shoes made exclusively for women. And, taking our excitement up a notch, the launch event of the footwear (on Wednesday, February 17) had ace tennis player, Sania Mirza and Ayesha Billimoria (trainer and one of Maharashtra's star atheletes) leading an energetic exercise session. Going by their rave reviews about how "super-light and cool" the PureBoost X is, we can't wait to get ourselves a pair of those!

Workout fun

Attended by several fashion bloggers (we spotted Smrithi Rao from Vintage Obsession, Ruhi Sheikh from Republic of Chic and Nilu Yuleen Thapa from Big Hair Loud Mouth, among others), city-based runners, fitness enthusiasts and the LBB crew (oh yes, we were there!), the session kickstarted with Ayesha's warming-up exercises. Things just got more intense once we were joined by Sania Mirza. From squats and planks to some yoga-inspired stretches, the workout got us all pumped up. Needless to say, we gladly followed it up with a dose of selfies, of course.

To get yourselves a pair of the new PureBoost X, find your nearest adidas store here.

Price: INR 9,999

Find them on Facebook here.

Check out their website here.

Follow Sania Mirza on Instagram - @mirzasaniar

Follow Ayesha Billimoria on Istagram - @fitgirl.india