All Nisha wanted to do was journalism and “after two dreadful years in journalism school” she went on to work with a bunch of NGOs, Greenpeace and Tehelka. Her subsequent move to Bangalore encouraged her to start off Ladies Finger, a website that focuses on women’s issues with tongue firmly in cheek. For Nisha, this was a life comes a full circle moment. College days saw her work on Enthupataki, a newspaper that reflected women’s interests. There was an effort to take it to the next level but print products are an expensive proposition and the dream remained. After all this time, Nisha couldn’t believe that a website like The Ladies Finger wasn’t already in existence. There was nothing that told a women’s perspective on health, elections, money, activism or work without going down that all too familiar “can you have it all” path. Ladies Finger’s phenomenal growth also included a collaboration with Khabar Lahariya, an award-winning local language newspaper that reaches women in over 600 villages across Uttar Pradesh and Bihar. And if expansion goals are achieved as planned, then there’s a lot more to look forward to from Nisha and The Ladies Finger.
Tip: “Be nice to your peers. Promote their work sincerely. Sure you will have you cranky, jealous days but swallow it and get over it. It will pay off.
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Check out the The Ladies Finger website here.