This Bridal Couture Label Should Be On Your Fashion Radar

    What Makes It Awesome

    Looking for bridal couture? Just check out Itrh. The brand transforms traditional textiles into the latest trends. In other words, it's your Pinterest board come true. Imagine a mood board that includes age-old craft techniques such as kalamkari, Madhubani, chikankari, and gota-weaving. Sounds lovely, no? It's probably why Itrh is a wardrobe staple for Bollywood celebrities. Trust us, one look at their Insta feed and you'll find yourself planning your own wedding ensemble that includes dreamy chanderi kurta and ghagra sets and woven lampi lehengas.