In a time in which we are constantly inundated with news of pop up sales, new brands and new products, The DayDream Pop-Up Show differentiates itself from the others solely with its aim: that of women empowerment. This pop-up’s USP is that 99 per cent of these brands are run by women entrepreneurs from all over the country. Apart from the fact that you’ll be contributing to the cause of women, the pop-up is a must-visit for products in just about every realm of consumer activity – from traditional and contemporary clothing, footwear, skincare and home décor to food, health and lifestyle.
Workshops & Nearly 50 Brands Run By Women: Don't Miss This Pop-Up Show In KNK
14 Jul 2018
What Is It?
Who Is It For?
At this pop-up, there is something for your every need and fancy. Looking for stylish, cosmopolitan silhouettes and indo-western styles? Try kimono contemporary clothing and De mojo from Chennai, Studio Gulaal from Bangalore, Sikhat by Simran, The Red Velvette Wardrobe, and other homegrown brands. For the handloom enthusiast, there’s plenty – zari sarees from Erode, a range of traditional weaves from Siya, and summery cottons from Jaipur-based Mayori. For pretty, dainty and colourful footwear that doesn’t compromise on comfort, visit The Madras Trunk, and stop by Hello Gorgeous for stunning leather juttis. For one-stop gift items, drop by the stall of Roopalee’s Creations, and visit Artisan Aura for home décor items. Aura Oils from Kodaikanal and Soap Factory from Chennai are must-visits for responsible skin care, and Frozen Bottle has a variety of frozen desserts that are a 100 percent vegetarian! There’s baked items, statement accessories in eye-catching colors and designs, nail art, and much more. The list is endless… just come armed with your purse and loads of time!
Why Should I Go For It?
Perhaps the most attractive offering at the DayDream Pop-Up is the variety of workshops one may register for, attend and learn from. If you’re someone who enjoys craft, there are workshops on dreamcatcher-making and mandalas. Fashion illustration and make-up workshops are also on offer. Most exciting: the pop-up is hosting a self-defense workshop for women. And if you’ve been thinking about making the ecologically friendly shift to cloth pads and menstrual cups, the session on sustainable menstruation may be just for you.
When: July 14
Where: Buva House, Nungambakkam
Timings: 11am to 9pm; entry free.