Studio Virupa, an Instagram saree brand started by Aditya Rajsri and Adarsya Padmasri, offers an enchanting saree collection. Their USP, however, is the Virupa signature sarees and stoles!
Drape A Saree On All 365 Days Of A Year With This Brand's Enchanting Saree Collection!
What Makes It Awesome
Nandini Sundar is new to Instagram but she tells us that the one page that she revisits a lot on a daily basis is Studio Virupa. The profile with tastefully handpicked colourful sarees is a delight to the eyes. And why not? Started by two sisters, Aditya Rajsri And Adarsya Padmasri, the label is based out of Tirupur and offers enchanting saree collections.
They have a melange of sarees - Chettinad cotton, Kanchi cotton, Kanchivaram silk, Mangalgiri cotton, silk cotton, bhandhini, sungudi cotton, Banares, ikkat, Maduraipattu/Chinnalapattu, linen silks, linens, khadi, and soft silk. (Take a minute to process that). If saree is first love, we are pretty sure you have a couple of these. But what you need to check are their handcrafted-Virupa exclusives. They have sarees under three collections - DD Collection (named after the Tamil television superstar this collection has khadi muslin, zarigai checks, venpattu Kanchipuram, and other linens).
The second collection is called Poonguzhali which are flowy, floral and chic saree with tassel detailing. The saree comes with contrast blouse and comes in earthy colours. The third collection is Aayiram Buttas stoles that come in Kanchi cotton. They come with several butta prints sprinkled all over the stole, that will look perfect with any outfit. Their unique colour combinations is another standout point for the brand. As for the rates, the sarees are priced from INR 1,750.
Each saree is handpicked and specially designed by the duo, who comes from a family of textile merchants.