They say fashion changes in the blink of an eye. Trends will shift the minute you start catching on, and collections for the next season will see their inception while the current season is still in full swing. That being said, there are certain classic pieces you can always turn to when in doubt about what's in. Like Zero Kaata's exemplary range of silver jewels - both sterling and pure. This accessory brand deals with earrings of all shapes and sizes, jhumkas being their specialty.
At Zero kaata they understand that there are young women attempting to establish their sartorial voice, as well as working women who want timeless pieces that add the finishing touch to their ensembles. They cater to both needs, and believe that you can never go wrong with understated elegance. Their collection is the epitome of versatility; there are pure silver pieces made for weddings and other special occasions, pieces that compliment both Western and Indian wear, and costume jewellery pieces for the younger crowd.
While they have plans of branching out into rings and pendants, so far they've focused only on one type of accessory and have ensured each piece is done well. In addition to 925 sterling silver, they use natural gemstones such as topaz, lapis and pearls - to name a few. What they've won us over with is the option to create custom designs. They'll craft the design you provide down to the last detail and if you pick out one of their existing pieces, they'll engrave it for you, if you'd like.
Capitalising on the burgeoning e-commerce scene in the country, their collection is available on a variety of portals {including their own}, be it Amazon, Flipkart, Limeroad or Snapdeal. Recognising that the the future of retail is on the internet, Zero kaata made ease of access their prime concern. And do they know how to draw people in; there are fantastic deals for every customer every time they turn someone else onto the brand. They've even got a gifting service where they let you pick out your piece and put together a personalised message to go with it. Buying presents just got a whole lot easier!
Price: INR 149 onwards {costume jewels}; INR 700 onwards {silver pieces}
To see the collection, and find out what offers they have for you, visit their website here.
Keep up with regular updates on their Facebook page.