Undefining the norms of beauty and creating a safe haven for each teenager to find their ‘makeup-unmade up’ space. Elitty – India’s First Teen Beauty Brand makes an unapologetic place for itself in every teenagers’ closet. Lining up the teen-oriented makeup stash since 2021, their one-of-a-kind personality based Makeup Kits have already gained popularity among teens. The brand has 5 kits based on teen personalities – for instance, ‘Born To Be Bold’ Teen Beauty Kit for the bold, badass teenager and a ‘Low Key & Love It’ Teen Beauty Kit for the easy going, low effort chicas.
Moreover, all their makeup products are specially formulated with rare teen-skin-friendly ingredients like Witch Hazel, which has numerous functional benefits for teen skin. Elitty Beauty’s makeup stash has been unveiled across major lifestyle and e-commerce platforms such as Amazon, Flipkart, Purplle, Myntra and Smytten along with their official quirky website. The makeup collection features a variety of teen products across 4 categories - from trendy nail coats, sheer lip glosses and coloured pop eyeliner to SPF infused Tinted BB Creams, they’ve covered it all.
Being the first movers to serve a plethora of teenage makeup products on the national scale, Elitty aims to become every teenagers’ confidante that understands their beauty choices and their life as a whole. The brand’s exclusive makeup line gives teenagers a multitude of choices, a sense of ownership and a means to be experimentative with their looks in their teen years.
Elitty’s products are all derma-tested, cruelty free, vegan, free from harmful chemicals like paraben and sulphate and most importantly - they are all #Mama Approved