A brand called Label Masala has hit the shores of Mumbai, and it’s giving all the stationery and knick-knack hoarders a big must-buy list.
The brainchild of Shreya Naik Kapoor, Label Masala is a quirky new brand that wants to bring all the colour, happiness and whimsy to your life with its products. If you’re looking for a gift one would remember, this label is the way to go. They have travel-inspired t-shirts with slogans such as ‘miss people, not flights’, ‘sonder’ and even ‘I’m not a tourist’ that will make even the most anti-cutesy of them all relent a little. These are priced at INR 600 each.
Luggage tags with gold foil work, notebooks to jot your thoughts in, cute and highly realistic ‘mean’ mugs with sayings such as ‘I will probably still keep this,’ and more, they’ve got it all.
Sticklers for grammar should check out the coasters which explicitly call out the difference between when, were and we’re, your and you’re and other annoying lexical inconsistencies. They also make beautiful floral lehenga skirts that you can team up with your crop tops. Oh, and they make slimes too!
We’re excited to get our hands on these products, and are sure you’ll love ’em too.