We bet you have never seen the streets of your city this way.

What Is It?

The Pure Boost – running shoes created specifically for urban explorers who see their spaces on the run, literally, is being launched in an invite-only, secret street run – that promises to show you downtown Mumbai in a way unseen. Hit the city streets with fellow city slickers, in a fun, after-dark run and while at it, try the Pure BOOST before the rest of the world. The best part? You get to keep it too !

Who Is It For?

Anybody passionate about running {no, running away from your responsibilities does not count} and are looking for a new way to experience the urban streets.

Why Should I Apply?

Because this is a great opportunity for you to be a part of an incredibly elite event, that’s invite only. That’s not all. You can get your hands on some killer merchandise, a chance to try the new Pure BOOST shoes, along with some well-deserved bragging privileges. It is time to get your running shoes out, we believe.

Excited? Here is what you have to have to do.

1.Upload images of how you’ve experienced the city streets on the run on your own social media {Facebook, Instagram or Twitter}.Don’t forget to use the hashtag #WhyIRun and #PureBOOST and also tag the adidas Runners Community {on Facebook here, Instagram here and Twitter here} LBB {on Facebook here, Instagram here and Twitter here}.

2. Come back and fill the form below; who knows you might just win yourself an invite for the Mumbai Street Run.