In my opinion, finding a good bra takes the same energy and research as taking a chemistry final, with the only difference being that your bra actively impacts your everyday life. Scoring a good bra with the right cup size and styles that work for different occasions, all while being comfortable and breathable, is a quest that has haunted many for ages. That's why when we find brands that do all of this while being pocket-friendly and high-quality, you better believe that we are going to spread the word! Here are eight best bra brands that are inclusive, accessible, and very succinct size guide that helps you make the best decisions for your everyday companion.
8 Best Bra Brands You Need To Know For Comfort, Support, And Style
Marks & Spencer
₹2499
Shop On
Popularly referred to as M&S, we love this brand more for its lingerie than clothes. They have a great selection of wired and non-wired bras with an even better size range (28A–46D), all with different patterns, designs, and styles. You will easily find your everyday bras here, with a good mix of lace options, at value-for-money prices. Every product is absolutely top-notch quality and will last you a good amount of time, provided you take care of it. The sizes guide is made for UK sizes, so take your measurements according to that.
Sizes Available: 28A - 46D
Price: Starting at INR 690
CUUP
CUUP is another international brand that recently started shipping in India and is well-regarded for its bras. The brand is headquartered in New York City and pairs luxury fabrics with innovative designs that accentuate natural body form, giving you the ultimate support. Their unique focus on sheerness, coverage, and shape makes their products literally the best. You can choose from the plunge, balconette, scoop bra, demi bra, or wireless plunge that comes in various colours with sizes up to H cup. The size chart conveniently includes a band size and cup size. All of their products are made out of opaque microfiber fabric, which is super comfortable and adaptable.
Sizes Available: 30AC - 42AC
Price: Starting at INR 1,750
Zivame
₹899
Shop On
Zivame started as an online store in 2011 and now, has become a go-to brand for many Indian women with multiple outlets across the country. Their journey started with creating lingerie that is accessible, making sure that women can shop with ease. On their website, you'll find a size calculator where you can find your perfect size and a long list of options for styles and preferences, available all the way to 46 H. Apart from lingerie, they've also expanded into swimwear, sleepwear, activewear, and loungewear.
Sizes Available: 28A–46H
Price: Starting at INR 449
NYKD By Nykaa
₹1049
Shop On
NYKD by Nykaa is all about blending functionality and fashion with the utmost ease. Their products are affordable, made out of high-quality material, and will make you feel very well supported. We especially love their plus-size range, which includes sizes up to 44F with the most chic designs. Their bras have breathable cups, extra-soft fabric, and detachable straps, along with all the subtle details that we highly appreciate. They also have activewear and loungewear.
Sizes Available: 30A - 44F
Price: Starting at INR 749
Decathalon
₹2199
Bras made for workouts, running, or any adventure are what determine whether that activity is going to be enjoyable or not. So, if you have been wanting to buy a good sports bra that doesn’t cost an arm and a leg, then Decathlon is the obvious choice. Their sports bras offer support while also being comfortable and will help you ace any expedition with ease. Their sizes go up to 3XL, and while they don't have anything too fancy, you'll be able to find pieces with mesh detailing.
Sizes Available: 30A - 38E
Price: Starting at INR 399
Pro-Tip: Check out our full review here.
Clovia
₹599
Shop On
With 50+ sizes available from 30B to 48B, Clovia's bras are so well-fitting that they almost feel like second skin. The brand's main motto is to create comfortable lingerie for every occasion and mood, and they honestly ace the game with their careful, innovative, and unique style that gives a beautiful lift and structure to the body. They have over 20 styles of bras, from halter neck to tube, all with different prints and coverage, and they also have really good-quality nursing bras with other bra accessories.
Sizes Available: 30B - 48B
Price: Starting at INR 599
Pro-Tip: We spoke to their founder for career advice, check it out here.
Wacoal
₹2399
Shop On
Founded in Japan in 1946, Wacoal has spread its chains all across Asia and America. Their bras are super comfortable and perfect for everyday wear that combines technology and innovation to understand women's concerns vis-a-vis lingerie. They have many types available, everything from strapless and seamless to wired and padded, with different coverages. Plus, we've heard great things about their in-store assistance.
Sizes Available: 38A-46FF
Price: Starting at INR 1,199
Jockey
₹1299
Shop On
Jockey is a staple go-to brand for any kind of lingerie need. Not only are they affordable, but they have evolved magnificently with the times. From beginner bras and sports bras to strapless and seamless bras, you can always trust this one blindly with its clean and minimal designs that come in solid colours. They have sizes up to 42D, and we would really recommend their t-shirt bras.
Sizes Available: 30B- 42D
Price: Starting at INR 449
Pro-Tip
Here's a comprehensive list of types of bras to learn how to choose the perfect one for yourself and which ones to pair with what kind of apparel.
