What Is It?

Ever wanted a round of guilt-free guzzling, perhaps combined with a fun run? Thanks to city-based startup Sixmad, the fun concept of ‘beer mile’ is all set to arrive in the beer capital of India — namma Bengaluru. This is where you can participate in a mile-long race, gulping down a beer for every quarter mile completed, all the while standing a chance to win exciting prizes and burn those extra calories. Trust this event to happen in our fine city!

Who Is It For?

If you’re one amongst the infinite beer lovers in the city and if you’re really passionate about running your hearts out, then your allies and you ought to take part in this festival. Make sure you carry your ID card, as it’s mandatory to enter. Speaking of which, you’ll also have to be 21 years of age or above.

Why Should I Go For It?

In the vast and thriving field of extreme sports, beer mile {based on a sub-culture known as ‘digestive athletics’} might probably be the ultimate test on speed, beer-gulping capability and mental valour. Coming to India for the first time, the festival will comprise of the best of music, delicious food, games and definitely more beer, making it exciting enough for the ones who prefer just cheering their friends. If you’re too lazy to run the classic beer mile, then sign up for the half beer mile {two beers, half mile}. Or perhaps the Team Run {four beers, one mile} would be ideal for a Sunday outing with your buddies. Also, to ensure safety, the organisers have teamed up with Ola cabs, and are providing assistance in arranging transportation and even providing free rides for participants to and from the event {maximum value of each free ride is INR 100}. Sounds like a stimulating Sunday, right? We’ll drink to that.

When: Sunday, November 20

Where: Magnum Arena

Price: INR 1,850 upwards

Timings: 9am to 6pm

Contact: admin@beermileindia.com

Book your spot for the event here.

Find the event on Facebook here.

Check out their website here for details.