Roia’s Stunning Nose Pin Collection Has Us Longing For A Piercing

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What Makes It Awesome

Roia, the brainchild of Rohita Vee (an engineer turned jewellery designer), has an unusual pop of design and detailing. A beautiful amalgamation of different metals, like copper, brass, silver, and gold (only sometimes), each Roia piece is handcrafted and conceptual. 

Colourful and minimal, Roia mixes modern geometric cuts with tribal influences. The pieces are oxidised to give a rustic finish. The idea is to give everyday jewellery a contemporary twist. They find inspiration in the most mundane things and make them a part of their design—from chai glasses to an umbrella to even a raindrop!

They offer earrings, rings, necklaces, and bracelets, but what we can’t take off our eyes from are their nose pins! Plus with the necer dying love for nose pins, Roia has come as a breath of relief for those who want to add quirk to this part of their jewellery boxes. From huge nose pins to the sleek designs to clip on, they have a lot to offer.Their beaten wire jewels, be it nose pins or ear-jackets, are crisp and edgy, and their memory bracelets (make your best memory come alive with their custom-made charms) are other must haves!

Price: Starting at INR 850


Perfect for a jewellery junkie and someone who has an eye for design and craft, Roia defines everyday wear rather stylishly. Good to go with ethnic and western attire, the jewellery can help you experiment with your looks. The pieces are clean and simple and work for any time of the day.


A chai addict and theatre enthusiast, Sukriti has her life sorted with her diary and pen. An ardent follower of the ‘I don’t care much’ philosophy, she just needs healthy food, yoga, oversize'd nose-pins, and her elder sister around to have a good time.