This Label Is Artisanal & Advocates Slow Fashion

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What Makes It Awesome

Hailing from Assam, one of the finest weaving states of India — Hrdoyh's handcrafted outfits can be called poetry in fashion. Certified by Silk Mark of India, the clothes are designed and crafted using opulent fabric and the label intends to preserve Assam Silk. This means you can own a piece of their heritage. Some of their fabric includes Paat Silk, Eri (vegan) Silk, Muga (organic) Silk. 

Our first thoughts as we go through their collection: their oversized blazers and well-tailored pants exude sartorial elegance while the zipper bustiers and handwoven dresses are both playful and elegant. If you've got a thing for oversized dresses, you'll find plenty here. And the fact that they come with pleats or flouncy sleeves or bows, etc. keeping the old world charm alive is what makes them awesome.

Hrdoyh's outfits are also made to measure. On their product description page, you can either choose a size or go for made to fit and give your exact measurements to the label. The price range across the store begins at INR 4,500.


Former Editor, LBB, Hyderabad.