Women play an important role in the social and economic structure of any society but, even today, many of them struggle to get the basic of what they deserve. With a thought to change the scenario, Himani Gupta (an engineer by profession who worked in the corporate sector for many years), along with Aparna Vishwanatham and Sreelata, started Kriti Social Initiatives in 2009. A not-for-profit organisation that helps in empowering women by creating opportunities for them, and at the same time, help children with their education by providing scholarships.
So, how does it work? As part of the initiative, they started a clothing brand called Kritikala where these women are hired and trained to make a wide range of colourful, embroidered clothes and accessories with the help of local artisans. Plus, they also make bags out of old newspapers that can be used for gifting or as packaging. Through these activities and work, they earn a regular income. And guess what? More than 60 women are benefitting from this. So, if you know someone who needs this help or if you want to buy products with a local touch and that are sustainable, reach out to them.
PS: The community production centre is in Tolichowki and the team at the unit includes a full-time designer, cutting and pattern master and a production supervisor.