Looking for easy, breezy, comfortable clothes? Say hello to Apanakah.
The brand's clothes are all about simple, minimal and functional designs that are comfortable and, at the same time, add a dash of modernity and style to your casual, everyday wear. The dresses, tops, skirts and bottoms are made sustainably in eco-friendly ways using ethically sourced fabrics and raw materials. The brand operates on a made-to-order model that aims to reduce waste and do away with the whole business of leftover stock.
The colour palette isn't diverse (mostly white and beige) but very soothing to the eyes. The Run On shorts made of cotton with front pleat detail, a self-tie belt and full thigh opening make for a breezy, comfortable option. Wear it with a crop top and you're all set for a day out with the squad. I also love their dresses because they've got pockets! Yes. You read that right. Such a relief, no? Check out this sleeveless one made of cotton with tie-up shoulder straps and in-seam pockets on both sides - makes for a perfect brunch date outfit.
Prices start at INR 1,850.