We're big fans when it comes to supporting local businesses, and love to see experimental designers opening up boutiques and studios of their own! While exploring Mulund, we found Soul Magic—a lovely ethnic and fusion wear store that's helmed by designer Kimi K. The range includes a huge variety of Indian wear, across silhouettes. The range is extremely diverse too with kaftan co-ords, lehengas, sharara sets, salwar suits, anarkalis, gowns and more.
They also retail a variety of fabrics and materials, such as pure cotton, mulmul, georgette, chiffon, silk, and chikankari to name a few. We're pretty sure the store has got you covered for most occasions where you need to dress your traditional best making it most suitable for festive and wedding season.
We were pleasantly surprised to find casual Indian wear too! They've got lots of kurtas, co-ords and suit sets that are not as dressy, and perfect for work wear. The prints on these are absolutely lovely, trendy, and unique. What we also like about them is they plus-size friendly options.
The range starts at INR 1,250, going higher depending on the material and work on it.
