Casual, Comfy and Colourful: India's First Luxe Tie-Dye Brand Has Our Hearts

512 Interested |
12K  Views

What Makes It Awesome

Touted as India's very first luxury tie-dye brand, Huedee was established in 2018. The founders wanted to celebrate their love of colour, and this motivation is what led them to create clothing that's unapologetically colourful! It's comfortable, free-spirited and the quality is absolutely top-notch.

Huedee crafts their clothing in thick, luxurious 100% cotton fabric. All their apparel comes with a cool ribbed finish that makes the clothing really cozy, making them one of the best picks for your street wear fits as well. They've made it a point to use organic dyes, and to top it all, all their products are hand-crafted. 

They come out with a few themed collections and seasonal collections every year ensuring their brand is on trend and fresh looking throughout. Our favourites have got to be the Space Odyssey series that come out in 2021, which was all about the "galactic hues"  you spot when you're looking at the sky via a telescope. Think Galaxy prints, but make it tie-dye!

We also loved their super cool and on-trend denim collection, especially the way the neon rainbow elements interact with the denim is stunning. Further, we're big fans of their Tie-Dye Ripped Jeans, that have been a huge hit. They also came out with a quirky resort-wear range recently, our favourite has got to be the Buddha print. 

Huedee has also got a cool range of tie-dye accessories— socks, bucket hats, bags, and more. And the best part is that they're affordable, you can score three pairs of tie-dye socks for INR 699. The bags start at INR 1,240, and caps will cost you INR 790.

The range is decidedly luxe, but we don't think the pricing is that steep. The range for tops starts at INR 1,690, and for pants, it starts at INR 1,790. Their unisex co-ords start at INR 1,990.

You can shop for their clothing and accessories on their website, or at their super cool store in Juhu!

LBB's Picks: This comfy-yet-chic Blueberry and Mint coloured co-ord set that's so right for so many settings. A date, a road trip, a WFH - you can wear this, no problem. This shell co-ord set (INR 2,486) to make sure you aren't carrying raggedy pyjamas to your fancy beach getaway.