8 Homegrown Organic Makeup Brands That Feel Like Skincare

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We love makeup, but we love it even more when it's organic. Organic makeup refers to products made with clean ingredients and effective formulations devoid of chemicals like formaldehyde, parabens, and sulfates. This type of makeup is gentle on the skin and is usually considered safe to use for most skin types; it might even feel like skincare. We did our research, and here is our list of top organic makeup lines in India that create clean, lasting, and accessible makeup products.

Pro-tip: We also highly recommend reading this piece to understand the complexities of clean beauty and how to find the right markers and identifications.

Love Earth

Be The Change Lip Tint

Be The Change Lip Tint

599
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Love Earth is an organic and cruelty-free brand that uses handpicked, clean ingredients in all its products. The ingredients are soothing to the skin and have a bunch of nourishing benefits. Plus, compared to other similar products, we'd say they're priced pretty reasonably. While the line houses everything from liquid lipsticks to face serums, we can't get over their Multipot Tints, which can be used on your lips, eyes, and cheeks. 

Ilana Beauty

Ilana Golden Hour Shimmering Makeup Primer + Strobe Cream Champagne

Ilana Golden Hour Shimmering Makeup Primer + Strobe Cream Champagne

690
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Ilana Beauty creates multi-care skincare products 100 per cent derived from Eco-cert and trade-safe certified farms around the country. All their products are natural, toxin-free, paraben-free, and sulfate-free while offering great pigment and staying ability. Ilana's Beet Tint was considered a dupe of Benetint and got a lot of hype on social media as well! We love their Golden Hour Shimmery primer, which primes while giving a subtle glow.

Organic Harvest

Organic Harvest Moisturizing Lip Butter: Rose Lip Lightening Balm for Dark Lips

Organic Harvest Moisturizing Lip Butter: Rose Lip Lightening Balm for Dark Lips

199
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Organic Harvest offers an extensive skincare, body care, and haircare range, along with your everyday makeup essentials. With the philosophy of creating wellness products rooted in safe, organic practices with lasting benefits, everything from the brand is nit-picked to the best. The raw materials have Ecocert, Natrue, and OneCert certifications. You must check them out for their matte lipsticks and their three-in-one lip balm set.

Color Chemistry

Lip & Cheek Crayon

Lip & Cheek Crayon

849

Color Chemistry is a vertical of Juicy Chemistry that specialises in organic makeup. They focus on sourcing great ingredients and effective formulations. All of their products are COSMOS certified, cruelty-free, GMO-free, handmade, and, of course, organic. The collection currently has lip products, foundations, compacts, concealers, kajals, brow pencils and more. The lip and cheek crayon pencil remains their bestselling product. 

Just Herbs

Just Herbs Waterproof & Smudge Proof Eyeliner - Deep Black

Just Herbs Waterproof & Smudge Proof Eyeliner - Deep Black

295
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With an aim to create honest and effective solutions, Just Herbs combines traditional Ayurvedic practices with contemporary knowledge to create their products. Currently, they have lipsticks, glosses, kajal, eyeliner, and foundations. We love that all their products are ethically sourced and sustainably packaged.

Ruby's Organics

Moon Metals Liquid Eyeshadow

Moon Metals Liquid Eyeshadow

900

Ruby's Organics has a range of plant and mineral-based products formulated with bio-actives and skin-loving ingredients. The founder, Rubeina Karachiwalla, is extremely passionate about creating an honest brand. All of their products —foundations, lipsticks, mascaras, eyeshadow, kajal and more— feel like an extension of skincare.

Asa Beauty

Asa Beauty Face Stick With SPF 15 - Macadamia

Asa Beauty Face Stick With SPF 15 - Macadamia

1350
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Asa Beauty creates clean, conscious, and high-performance luxury products. Around 92% of their ingredients are natural and earth-friendly, including bakuchiol, aloe vera, argan oil, and more. Expect a great product in luxe and minimal packaging. They currently have face sticks in seven shades for Indian skin tone, lip and cheek tints, and lipsticks. What we love is that they have taken a step towards sustainability by offering refills for all their products!

Soultree

SoulTree Ayurvedic Lipstick - Glistening Loam 511

SoulTree Ayurvedic Lipstick - Glistening Loam 511

1295
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Soultree is an organic, ayurvedic, and ethical brand with an array of options for skincare and haircare, from scalp treatments to serums. While they have limited options for cosmetics you can expect quality lipsticks, lip glosses, kajal, mascaras and BB creams that all have European certifications. We highly recommend their lipsticks because of their beautiful shade range.

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A literature post-graduate, who loves writing about all things fashion, pop-culture, and academia.