Kolkata-based start up Boichitra is giving us reasons to go back to traditions. This newly started online brand is into printed t-shirts, and some of them are related to the culture of West Bengal.
Their motto is, be the best version of yourselves and be confident in your own skin and of course, your outfits. We totally dig the Durga themed t-shirts. A red one with the trishul and an outline of Durga's eyebrows and nose pin is a completely Bengali thing, and it's hand painted in acrylic colours. So make sure you wash it with mild detergent.
To ignite the traveller in you, they also have a printed tee on Sandakphu with a picture of a man sitting on the top of the peak with the text "On top of the world, Sandakphu 3,636 m". And for the music loving folks, we can only suggest the one with a headphone in the pattern of an alpana (a Bengali folk art). The t-shirt is a perfect synthesis of art & music, and very suggetive of Bengali culture. The t-shirts are extremely affordable and start from INR 350.



