Comfortable, Stylish, Affordable: This Maternity Fashion Brand Ticks All Boxes

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Chic Momz

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What Makes It Awesome

Those of us who have been there, and done that, know very well that pregnancy is not all glowing skin, and a head full of shiny, healthy hair. It’s also swollen ankles, dark skin patches, bloating and more. The ‘look good, feel good’ factor for a mommy-to-be is an everyday struggle. Chic Momz, a newly launched maternity wear label aims to make an expectant mother’s everyday a little better with their comfortable yet stylish clothing.

Have you ever stood in front of a closet full of clothes, yet still felt like you had nothing to wear? Probably yes. Now multiply it by 10 when you are preggers because nothing fits! That’s the most annoying aspect of pregnancy, it even beats the morning sickness if you ask me! Chicmomz uses fabrics that are breathable and easy to slip on. Their clothes aren’t exactly anti-fit and very loose so don’t worry about looking like a hanger. The designs are created to give your body space and comfort without compromising on the look and style of the garment. They have tops that are adjustable around the waist. These come in solid colours and charming prints. Pair with jeans, pants, shorts or skirts depending on the weather and/or your mood.

Their breezy short dresses are a must-have. Comfy and chic, the dresses look super smart when you pair it with sneakers or flats. Ditch those gaudy maxi dresses (with poky cancan skirt underneath for extra flare) for your maternity photoshoot. Instead opt for Chic Momz breezy maxi dresses. Understated, comfy AF and versatile - their Bling White Maxi Maternity Dress have been donned by the likes of Kareena Kapoor Khan. Need I say more?

Pro-Tip

If you have been wondering whether it’s a good idea to splurge on maternity clothing because your body will change again post delivery. Well, Chic Momz knows that too. Which is why they strive towards making their clothes sustainable, so you can wear them with equal gusto post-pregnancy. What’s more? Their entire collection is available under INR 1999. All this so you can look good and feel good, while you grow that little miracle inside of you.

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Quirk Queen. Nutella Gobbler. Storyteller. Pseudo Super Mom. Bibliophile. Closet Writer. Romancing Calcutta since 1989. https://www.instagram.com/bookofcuriouser/