Let These Kidswear Labels Amp Up Your Little One's Fashion Game

The kidswear retail scene in India is abuzz with new fashion trends. With new styles coming in every day, it is natural for you to want to dress your little one in fun and unique outfits. We feel you and we are here to help you. So, ditch the malls, dump the anything-goes-with-kids attitude and check out these adorable kidswear labels that offer affordable and trendy outfits for your bub!

Whitewater Kids

Buttery soft organic cotton, non-toxic colours, adjustable fit that gives the outfit more mileage, delightful designs that are hand-printed and based on an original poem - meant to be read aloud and lived. Colours of manjistha (Indian madder), anar (pomegranate), and haldi (turmeric) render Whitewater's palette. These herbal dyes are known to have great health benefits, especially for your tiny tot’s gentle skin. Buy from them and you will be pleasantly surprised to receive your purchase in a specially designed interactive & playful packaging made from recycled materials. You will get clothes for the age group of 0-1 years here, ranging from INR 950 - INR 2,900.


Champ’s Closet

Champ's Closet

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Known for putting thoughtful little details in all their products, their clothing line specialises in ethnic wear. Think formal shirts, kurta churidar, dhoti kurta, kurta shirts, prince coats, patialas, lehenga-cholis, and sleepwear. Champ’s Closet seems to be filling the wide gap between the pricey, fashion-forward labels and the affordable-but-mass-brands. Their mum and daughter matching PJ sets are making us go awww. Pick up clothes for children between 0-8 years ranging from INR 500 - INR 3,000.


Almirah

Almirah

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This 'India Inspired Lifestyle Store' has an easy-breezy range of cotton kids wear with subtle motifs that'll make your kid look stylish and make you nostalgic. Almirah's got elephants, owls, ice cream cones, unicorns, pineapples, trucks, nimbu, and the ever so Indian, genda. You are bound to love their shirts, dresses, kurtas, lehengas, sleepwear, jumpsuits, and rompers, alike. Almirah's also got cute bedding and toys for your child's room. You will get clothes for children between 0-12 years here, and the price starts from INR 595.


Tara Baby Shop

A Kerala-based brand, Tara Baby Shop has been designing kids' clothing since 1980 and it is their hand-embroidered style that sets them apart. Nothing here is mass-produced. Everything here is made by women residing in the villages of central Kerala and each garment goes through several loving hands before becoming ready for use by your little one. Tara's clothing is timeless and the adorable dresses, skirts, rompers, frocks, and dungarees will keep your child comfortable and stylish. You will get clothes for children between 0-9 years here, and the price starts from INR 480.


Mi Dulce An’ya

Mi Dulce An'ya

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Vintage, dreamy, luxurious, artisanal, chic, and organic all the way - that’s Mi Dulce An’ya for you. Easy-to-wear pieces with beautifully handcrafted detailing, that go the distance from the playground to playdates. Mamas, if you have got really tiny humans at home then don’t miss their range of baby essentials - from handmade infant espadrilles, adjustable mittens, caps with cute monkey ears to teeny tiny dresses and t-shirts. The label’s range of contemporary separates for older children is what you should be making a beeline for. You will get clothes for children between 0-8 years here, and the price starts from INR 500.


Greendigo

Greendigo's Global Organic Textile Standard (GOTS) clothing is the most gentle, safe, and soft fashion your little one can strut around in. And it's all sustainable, yay! The colours are all non-toxic, the designs are super cute, and there's everything from co-ordinate sets to socks to dresses, nightwear, and face masks, here. That Happy Duck 2-in-1 reversible dress is a definite buy. You will get clothes for children between 0-12 years, and the price starts from INR 599.


Mackly

Mackly

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Mackly is one of the best local brands in India when it comes to sleepwear and innerwear for kids. Their main focus is on comfort and durability which are the two main criteria that all parents look for. Mackly caters for kids of all ages, from zero to sixteen. When it comes to style, let’s just say that they are the best in business for kids' sleepwear that appeals to both parents and their little ones.

Ed-a-Mamma

Ed A Mamma

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Ed-a-Mamma by Alia Bhatt is a rapidly growing conscious clothing brand for kids. Their eco-friendly clothing is aimed at not only creating safe and fun clothes for kids but also taking care of the planet at the same time. The brand uses natural fabrics and safe dyes. So, you can be sure that your baby is wrapped in nature’s goodness and comfort. Ed-a-Mamma has a wide range of clothing options to choose from for newborns to preteens.

The Secret Label

The festive season is just around the corner and you must be on the hunt for the prettiest ethnic wear for your kids. The Secret Label has got your back with its vibrant and unique clothing collection for your kids. Although on the slightly pricier side, this brand is worth every penny that you spend on it. The Secret Label is the perfect place to buy festive wear for your bubs because they nail both design and quality. 

Nino Bambino

Nino Bambino

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Nino Bambino is a Made In India organic kidswear brand that is all about delivering affordable, comfortable, and stylish clothes. They cater to children from ages zero to three. What we love about Nino Bambino the most is that they prioritize your baby’s health the most. Their clothes are super soft and gentle on your bub’s sensitive skin. From rompers to bodysuits and from pants to t-shirts, Nino Bambino’s range of unisex baby clothing is both, vast and stylish.

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Quirk Queen. Nutella Gobbler. Storyteller. Pseudo Super Mom. Bibliophile. Closet Writer. Romancing Calcutta since 1989. https://www.instagram.com/bookofcuriouser/