Fashionistas and bloggers of Instagram, Vajor, a Delhi-based fashion label, has opened its first physical store in our beloved city, Pune. You can spot the grand store on the ground floor of Pavilion Mall at SB Road. Boasting a lavish Bohemian collection of easy-flowing silhouettes, jumpsuits, tops, dresses, and bottoms in elegant embroidery, tassels, prints, and fringes, Vajor is all about a 360-degree shopping experience for its customers. In fact, the store is a physical render of the Vajor website - clean, fuss-free, effortless to browse, equipped with the most coveted boho fashion and lifestyle products. We hear that the collection will change every month. Currently, the racks adorn some bold shades and trendy layers from the latest winter-fall collection. What's more? We're definitely spending all our money on Vajor wardrobe basics - from boots to mules, heels, earrings, necklaces, rings, sunglasses, scarves, and more. Just to give a rough idea of the pricing out here, an elegant day dress can range from INR 1,299 to INR 3,499. If you're looking for something chic and sharp for work, check out their minimalistic tops in mosaic and ikaat prints, starting from INR 899. Comfy culottes, palazzos, and tulip pants in basic hues and soft prints, start from INR 1,699 onwards.
First Look: This Online Fashion Label Opened Its First Ever Store In Pune
What Makes It Awesome
What's My Pro Tip?
There is a certain 'Story' zone inside the store, wherein, each month, a section is dedicated to narrate the story behind that month’s collection. Now, this is what we call putting a beautiful thoughtful narrative behind each piece of clothing.
2018 is definitely going to be a big year for Vajor. The label aims at opening two more stores - one in Delhi, and the other in Chennai.