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Phulkari Dupattas & Embroidered Juttis: Spend All Your Money On This Label

The Punjabi Store

Available Online

What Makes It Awesome?

Started by two friends - Shikha & Eshan, this Pune-based fashion label is an Instagram shop that sells handcrafted phulkari dupattas and customised leather and embroidered juttis, from various parts of the country, including Jammu, Punjab and Rajasthan. Fairly new, The Punjabi Store aims at providing a platform to lesser-know artisans who specialises in Indian handicrafts.

Starting at INR 700, we are in love with the store’s collection of multi-coloured juttis in checks, stripes, floral prints, intricate mirror-work, sequins and more. The heavily-designed phulkari duppatas in aqua, emerald, hot pink and silver, ranging between INR 2000 and INR 3,000, are a must for your wardrobe.

If you have a plain black kurta or any plain-coloured outfit, you can choose between their phulkari fupattas in multicoloured prints. They bear intricate mirror work.

You can place your order on their Instagram page and get it delivered to your doorstep. They only accept PayTM or bank transfer; cash on delivery is not available at the moment!

Pro-Tip

Team up a pair of floral juttis from The Punjabi Store with your shirt dress or add some colour to your monotone kurti with a beautiful phulkari dupatta!

The Punjabi Store

Available Online