Shop From This Brand That Handcrafts Clothing Inspired From Indian Folk Art

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Hastha Katha

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What Makes It Awesome

If chic and simple are your style, you will fall head over heels for Hastha Katha — a Hyderabad-based brand. Believing in the magic of handicrafts and Indian textiles, everything about this label is handmade. Comfortable, effortless, and boxy fit are just a few things that define Hastha Katha. Founded by Divya Lakshmi, a NIFT graduate who is super keen about textiles, it has a team of skilled Indian artisans who handcraft clothing with a slice of Indian folk art. In the times where everyone is swiftly moving towards formals and contemporary trends, Hastha Kastha is definitely not shying away from experimenting and staying close to its roots. 

We spotted Kaftan dresses in pastel colours with minimal embroidery (keeping it classy), linen peplum tops, pleated dresses, and asymmetrical skirts. There are a few eccentric outfits like a linen dress with handpainted Ganesha artwork on it and boxy shirts with art handpainted on its pocket. The label also creates earrings and scarves, which can easily jazz up even plain and dull outfits. The brand has already introduced variants of embroidery like Kutch work, maggam, and Kashidakari, but intends to add more embroidered apparel. The price range begins at INR 950 and can go up to INR 2,500. 

What Could Be Better

Hastha Katha doesn't have a website of its own and currently sells out of Etsy & Instagram. This can be a drawback for those of you who prefer trying on an outfit before purchasing.

Pro-Tip

While the brand majorly specialises in embroidery, if you're looking for an outfit without embroidery, they can do that too. The pricing too is different (and lower) for products without embroidery. 

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Former Editor, LBB, Hyderabad.