Jacqueline Fernandes To Gal Next Door: This Jewellery Brand Is For Everyone

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    What Makes It Awesome

    If there's one thing that can completely transform your style, it's statement jewellery. And we're loving Aarka — a Hyderabad-based jewellery label. Founded by Aarushi Singh, this label might only be a year old but it's going places already. Worn by Jacqueline Fernandes in a Netflix show, Aarka caught our attention on Instagram. And why wouldn't it? With baubles that are elegant and charming — this label is a class apart.

    After graduating in Biotechnology, Aarushi has worked in an Agro-chemical firm for four years before floating the label. It all started when she was going through her jewellery box and felt the joy of owning several statement pieces and collectibles. She wanted to handcraft and evoke the same joy in other women, and what we see today is a fine range of pearl drop earrings, shell earrings, and simple drop earrings that can be paired with any outfit. The price range across the collection is between INR 450-1,200.

    The label is working on a budget collection for its younger customer base. And soon, they intend to launch men's accessories too. While we're looking forward to that, if you're up for handmade jewellery that's both timeless and affordable — get a pair of Aarka. We're sure you won't stop flaunting because they're worth it! 

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