Willow by Vitaro is a Hyderabad-based designer label founded by Vidhi, Tanya, and Rohit. They specialise in Indo-western outfits for both women and men. The fact the Willow by Vitaro handcrafts every piece of clothing makes it awesome. If you are someone who believes in less is more, Willow will bowl you over with its sheer organza skirts, cocktail gowns, ruffle skirts, kurtas, and sarees. The colours are a visual delight — say hello to peachy pinks, aqua blues, regal turquoise, and nude hues. The bomber jackets and contemporary clothing are a refreshing change from their Indian couture, though. Vibrant colours like reds and purples are merged to create bold statements, but here's the thing — whatever outfit you pick, everything embraces embroidery.
Drawing inspiration from everyday life, this label also creates drape sarees, cocktail dresses, that are perfect for bridal couture and receptions. Soon, they are launching Indian silhouettes for both brides and grooms. And the best part? They are open for customisation. The price range of the products start at INR 15,000 and go upto a lakh.