Head to Artisans Bazaar For 30+ Contemporary Labels like Pero, Yam And More!

Think boxy fit, clean lines and functional wear and you can think only of LoveBirds! Each of the outfits - shirts, trousers, co-ords, are like conversation starters that speak volumes about your personality. Unique, sophisticated, intellectual, let your clothes do the talking, girl boss!

Looking for something comfortable for a lunch at home or for a quick shopping session, this brand is mostly the first pick from the wardrobe. The simplicity of their collection married with soft fabrics like mulmuls will make you instantly happy. We confirm, their garments age well.

With ‘Cool Is A Forever Trend’ as their brand thought, Kanika Goyal is a favorite of millennials and fashion creators alike. Prints on prints, bold slogan tees, colour-blocked blazers, asymmetrical proportions, embellished bucket hats - they have it all. We know once you’ve checked their collection, you won’t be able to resist picking an outfit from the rack! 

Inspired by geometry, architectural lines and simplicity, their dresses, shirts and flared pants are sophisticated yet free-spirited. Handwoven in indigenous fabrics, tailored in relaxed silhouettes and designed with intricate details, a piece from their collection is luxury at its finest! Just saying, you can spot this brand from a distance with its classic black and white ensembles. 

To all the pastel lovers, Scarlet Sage is officially meant for you. Take a look at their collection constructed with pleats, cowls and enhanced with digital prints. Add a pop of color in your wardrobe with an outfit from their collection. Our crew is in love with their maxi dresses, tunics and monochrome pant suits. So if you’re in a search for a minimal pastel ensemble, Scarlet Sage it is.

With their experimental and bold designs, oh-so-cool denim ensembles, Mellow Drama has become the talk of the town. Be it Raja Kumari, Jahnvi Kapoor, Aditi Rao, Malavika Mohanan or Sania Mirza, this one is a permanent  feature in their wardrobes. For your first buy, we’ll suggest embellished shirts that ain’t very expensive but make up for a statement look.

If you really want to stay ahead of the curve, you need to keep a pulse on labels like WHIM. Why, you ask? This playful brand with child-like innocence stays true to the norm ‘less is more’. Explore minimal yet free-flowing silhouettes with a hint of drapes especially in their extra-loose dresses, kimono-like-tunics, straight legged trousers and flared pants. If somber shades are your first love, we bet this brand deserves a place in your ‘most-shopped-ever’ list.

To be honest  print-centric, Yam is all about creating something  contemporary using traditional techniques. Be it weaving, embroidery or hand-painted, this brand stays true to its Indian roots with textiles too. Think silks from Benaras and cotton and canvas from the South. Hand Painted skirts and co-ord sets, sea motifs on sarees, paperbag shorts- the list is endless when you want to buy quirky and chic outfits. You’d be happy to know that these evergreen pieces from YAM are available at insane discounts for the day.  

Floral prints. A trend that never really goes out of fashion, but somehow seems to make a comeback every so often! But keeping cool and classic perennially, is NORN - a contemporary fashion brand with print-on-print ensembles. Short kaftans paired with pants, cowl-neck jumpsuits, breezy kurtas styled with straight trousers are most suited for lavish brunches, a day outing with friends or a press release ( It’s the right mix of formal and casual).  Their collection ‘Samoa’ is up on the most trending looks and fits perfectly when planning a thematic fam get-together.

Just two colors can paint the canvas beautifully and Koai is aware of the trick. Orange-red, red-violet, yellow-teal and the likes have caught our attention and we bet you'll love it too. We spotted Komal Pandey in their recent mustard-turquoise co-ord set and guess what, they’re running out of stock. Don’t worry, you will find it at this shopping festival. This and much more…

A staple for the wardrobe, Linen Bloom has comfortable, effortless pieces that gives you the freedom to style it your way. But if you’re the kind who prefers co-ord sets, the collection offers an all-over printed set too. All you really have to do is: try it on! While they started with cool wildlife-inspired motifs embroidery on the left panel of the shirt, you can get it customized too. So don’t think, go get yours.

Make your wardrobe feel fresh again with this brand's light, summery collection. Whether it's a last-minute pick for a friend’s party or a date night, this brand will make you look cool in everyday basics like itty-bitty dresses, shrugs, shirts and more.. An investment in their timeless florals will already make you dream of your next vacay by the pool or a stroll on the beach.

An Indian brand with an eye for sustainability, Pause has all the essentials for a grown-up wardrobe. Not only is their quality palpable but they’ve made loyal customers with their details, relaxed fit and seamless details. Be it their party collection or blazers juxtaposed to the colors of the evening sky, it’s worth it. One of our crew members is planning to wear ‘The All That Glitters Shirt’ for the event, a bestseller for Pause.

Seriously, we can’t get enough of their patchwork jackets with hints of Ikkat, mirror work, kantha embroidery and fringe details. We’ve all known that Indian crafts are exceptionally beautiful but Be True has truly become an inspiration for the contemporary spin on pret. Meaning: If you’re going to invest in one of their pieces, you’ve already won the ‘Best Outfit’ award.  We can’t suggest what to buy because each piece is one-of-a-kind, so go check out their beautifully crafted collection at OGAAN. 

By now, we’re guessing you might have favourited what you’d like to shop from at the biggest shopping festival, this July. Don’t know about you, but we swear, we can’t wait. If you like us are counting down the days, we’ll meet you at the event 10 am onwards!