This Rajasthan Brand Is Reviving Handicrafts And You Can Get Saris, Shirts Or Dresses With Gorgeous Prints

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Aavaran

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What Makes It Awesome

Reviving, and sustaining the beautiful textile art of the intricate Dabu printing, Aavaran (an eponymous art form from Mewar) is all about bringing you hand-dyed and hand block printed merchandise. One look at their saris, dresses, kurtas and home furnishing, and you’ll want to immediately buy them all. Why? Because they look so unique, calming and pretty. Upon closer inspection, we found that each piece of clothing tells a story. 

From the contemporary prints on chanderi to traditional ones on cotton, you’ll realise that some are inspired by Rajasthani square tiles (like the blue Byzantine mosaics), while others draw inspiration from the indigo plant itself. What we’re smitten by, square tiles (like the blue Byzantine mosaics), while others draw inspiration from the indigo plant itself. What we’re smitten by, however, the is Panchatantra series. Especially the sari which has the cutest print of a crocodile, resting on a rock, in indigo on white. Or the peacocks and flowers which are quintessential Rajasthan, but perfect for a modern day brunch. If you like a bit of drama on your outfit, they have also revived the art of danka too, native to Rajasthan. Earlier used on the ethnic poshak (traditional Rajasthani outfit for women), they’ve migrated the metal embroidery craft onto their apparel. Perfect for a dressy evening party. 

Men, they stock shirts and kurtas for you. Kids can be decked out in their dresses, tunics and kurtas too.

Pro-Tip

Planning to redo your house? Aavaran’s home furnishing selection of bed linen, durries, tableware, cushion covers, quilts and a few kitchen accessories will add a splash of indigo to landscape. For the festive season, we highly recommend their specially curated festive kurtas in gold prints are zari weaves. Absolutely stunning!