This Brand Has Affordable Everyday And Festive Ethnics Right Out Of A Lookbook!
What Makes It Awesome
If you like wearing ethnic on a daily then you're sure to love Likha by Nykaa Fashion. Even if you don't, their extensive collection is sure to inspire you. The silhouettes look quite comfortable, and they mostly work with fabrics like cotton, linen and georgette, using age-old craft processes like block printing, chanderi, gota patti work and even a lot of mirror work. I stumbled across this brand while searching for kurtis, and must I say that the collection definitely made us stay longer than I intended to.
Most of their collection caters to casual everyday wear, but you'll also find a couple of festive finds. Perfect for people who want low-key outfits (even for high-key events or festivities). The collection holds over 1000+ options for kurtis, sarees, kaftans, flowy dresses, shararas, suit sets, jumpsuits and even some accessories.
Their new collection, just in time for the festive season has launched beautiful sarees for Onam starting at INR 1,600 (after discounts). These are classic Kasavu sarees made of cotton blend fabric that come with an unstitched blouse. You'll find a bunch of colours too, like green, pink, red, maroon and your evergreen gold and off-white.
I noticed that they've divided their products into different categories. 'Indigo Saga' for authentic hand-block prints, 'Kora' for contemporary styles, 'Blossom' caters to Jaipur inspired prints with vibrant hues, and 'Polka' for comfortable fine cotton flex fabrics in lively colours. As a user, this makes it extremely easy for me to find what I'm looking for. I like that their pieces seamlessly blend with trends while still managing to stand out. The best part remains their pricing, everything is so affordable, the collection starts at INR 999 and maxes out at INR 10,999 only.
Price: Starting at INR 999 (thanks to discounts, you can get kurtas for INR 500 also)
