If you're telling me you've never seen Alaya By Stage3 on Instagram, you're lying to me, yourself or your 11-hour screen time. But with that out of the way, Alaya's a Delhi-based store that curates effortless yet fashionable and, of course, trend forward pieces, all with the help of their influencers.
With these guys, you're basically taking out the maddening hunt of finding trendy clothes all over the internet because they've already done it for you, in one convenient place.
Inarguably the biggest trend recently, their Y2K edit has some of the coolest graphic tees I've seen. I particularly like the "Save the drama for your mama" tee which I swear Rachel wore in a Friends episode. Also in this edit, you'll find some cropped shirts, sets and oversized silhouettes.
Is the revival of Y2K too Gen Z for you? Check out their softer and dreamier silhouettes with tiered dresses, dramatic sleeves and relaxed fits that are perfect for brunch with your girls. I also love their ethnic collection that's the right amount of traditional and trendy, which is exactly the outfit you'd wanna post on your Instagram feed. Check out the lace detailing on their pants or maybe go bold with the ghararas paired up with a powder pink or classic white kurta from these guys.
Price: INR 549 onwards