bhane. Will Make All Your Denim Dreams Come True

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bhane. is for folks with a normcore sense of style. We’re loving their play on denim everything, that could honestly give major denim brands a run for their money.

Take It To The Streets

bhane. is driven by regular people, which is why you’ll not find conventional shots of models dressed in their apparel. In fact, this is how the brand came to the forefront: They got regular folks to put on their apparel and style it their own individual way and shot them on the streets.

And because regular people come in all shapes, sizes, and with many shades of personalities, each piece of clothing got a whole new meaning by the many different ways people wore them.

What {Denim} Dreams Are Made Of

One of the many reasons we love bhane. is that their clothes are so simple, unpretentious, and have a unisex appeal to them. Aside from basic cotton and linen, they do a lot of denim. And they do it damn well.

Whether it’s the silhouettes, or the patchwork, or the combination of two different denim fabrics, or just how they design the textile—it all works.

These are some of our favourite pieces from their A/W 16 collection: This acid wash colour-blocked jacket, the kimono jacket, the wrap pants and these mom’s high waist pants.

So We’re Sayin…

If you’re bored of the same ol’ Levi’s and Lee’s, bhane. is where you need to make a stopover. It’ll be totally worth it.

Where: 135/136, Meherchand Market, Lodi Colony. You can shop online here.

Price: Starting at INR 900

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An urban yogini with a serious fetish for yoga, wholesome living, and homegrown indie brands.