Love Urban Decay? You'll Love These 8 Makeup Brands Just Like It

A household brand, Maybelline is often overlooked as a good quality makeup provider. However, Maybelline’s shadow palettes do not disappoint with their soft and buildable pigment. Their texture is far from chalky and the elegant nude shades are beautiful! These palettes receive the same rave reviews as Urban Decay, yet sell for ₹600. Maybelline’s Blushed Nudes Palette received a 4.1/5 on Nykaa with over 10,000 customer testimonials, all going on about its finely textured pigment and elegant coverage.

Alternative Options: New City Mini Eyeshadow Palette for Urban Decay’s Naked Wild West Mini Eyeshadow Palette and Maybelline’s The Blushed Nudes Palette for Urban Decay’s Naked3 Palette

Makeup Revolution’s eyeshadow palettes have a wide range of primary coloured shades. With a versatile balance of matte and shimmer shades, these palettes are sure to come in handy for any occasion. Just like Urban, these pressed pigments transfer onto the eye with ease, bright and easy to blend, which makes them completely beginner-friendly. The palettes are currently going for INR 975.

Alternative Options: Makeup Revolution’s Forever Flawless Dynamic Allure Eyeshadow Palette for Urban Decay’s Naked Sin Palette.

Having been designed for Indian skin tones, Lakmé’s products are guaranteed to pop. Striking colour and effortless application- what more could you want? The shades in their palettes aren’t very similar in theme; they’re all colour wheel opposites! Just a 4-shade Lakmé 9 to 5 palette allows you to experiment with infinite flamboyant eye looks. Grab your Lakmé palette for under ₹600 today!

Alternative Options: Lakmé Absolute Spotlight Eyeshadow Palette, Lakmé Absolute Infinity Eyeshadow Palette, Lakmé 9 to 5 Eye Colour Quartet Eyeshadow

 This Los Angeles brand specialises in nude, muted tones rather than eye-catching colours. Wet n Wild has smaller palettes for sparkly glam on the go! These durable pigments accentuate the eyes for hours on end, their removal as buttery and simple as the application. Their metallic, dusty hues create that mysterious allure we all aim for. Do you want to be that girl?

Alternative Options: Wet n Wild’s Colour Icon Eyeshadow 10 Pan Palette for Urban Decay’s Wild Greens Clean, Vegan and High-Pigment Eyeshadow Palette

Founded in New York, Nicka K aims to create accessible luxury makeup at an affordable price. They have countless scintillating colour themed palettes on offer, each one silky and highly buildable. The choices are endless, with Nicka K having released 48 beautifully curated eyeshadow palettes to their online store. These pocket-sized shadows go for ₹400-500 on Nykaa.

Alternative Options:

Nicka K’s 12 Colour “Peach Me” Palette for Urban Decay’s Naked Honey

This cruelty-free brand creates dazzling eyeshadows that don’t budge; enjoy girls’ brunch or a whole night out with no touch ups! Colourpop mainly has elegant pinkish shimmer shades and hints of warm bronze. Perfect for light summer or no-makeup makeup looks, these are priced at INR 1,500.

Alternative Options: Colourpop’s Bare Necessities Eyeshadow Palette for Urban Decay’s Naked Heat Eyeshadow Palette

Typsy is an all-Indian brand made specially for darker skin tones. Their shadows are blazing pressed pigments that last for hours. Typsy Beauty is your one stop shop for sultry bold looks, if that’s your thing. Go for a piercing black eye look with their mattes and add some spice with their glitter shadows. Read more about the brand here, and watch our Typsy vs Maybelline video here.

Alternative Options: Typsy Beauty’s Pop, Fizz, Clink Champagne Eyeshadow Palette for Urban Decay’s Naked Half-Baked Mini Eyeshadow Palette.

Huda Beauty’s products are a must-have for any pious makeup lover. Their palettes are incredibly pigmented. A little goes a long way with this one. These shadows have a creamy application and are very long lasting. Their range of vegan products ensures that Huda has something for everyone! Although this brand is a little bit pricier than Urban Decay, we highly recommend you to invest for a flawless face everyday. For some more inspiration and reason to get Huda Beauty's palettes, watch this video here and here.

Alternative Options: Huda Beauty's Haze Obsessions Eyeshadow Palette for Urban Decay's 24/7 Eyeshadow in "Free Bird"