Frayed Or Flared: These Homegrown Brands Have Made Us Fall In Love With Denim
Shades Of Blue
Ever wondered how many shades of denims can there be? For the love of denims, Shades Of Blue is here with a bunch of denim shirts, tops, jackets, skirts and dresses that you can update your wardrobe with. The frayed and flare dress feels retro and fresh all at once. This 100% cotton denim is super light and makes a great pick for a date night, drinks and even dinners. Get your denim freak on. The front slip flap denim dress is a guaranteed winner when it comes to desk to drink outfit. Get it for INR 1350.
Price: INR 1,450
There's no stopping us from going back to beautiful prints. Threeness has taken the centre stage with prints like Ikkat, Tie-Dye, Kalamkari and so many more. Picture these intricate prints in beautiful shades on dresses and tops. This ultra cool and super comfy pinafore by Threeness comes in soft denim and features aww-dorable mickey mouse patch pockets. Just throw on some cutesy sneakers and your look is good to go!
Price: INR 2,800
The Pigment Edit
Denim on denim? Heck, yeah! The Pigment Edit is here with the coolest denim apparel. Whether it's a patch denim crop top or fray denim one, you can find all sorts of designs here. They do a lot of embroidery and stitching on their denims too if you're looking for some cool alternatives. This Deep Back A line dress by The Pigment Edit is a rage on LBB for its stunning minimal appeal. We love how the frayed edges, printed pockets and colour spray is giving this dress all the luxe look.
Price: INR 2,184
Your summer will get sorted with all the super comfortable dresses and other clothes that this brand has. Vritta focuses on providing contemporary fashion clothing using bio-degradable materials. If that's not reason enough for you to shop from them then check out their Two-Tone Denim Dress that is extremely breezy. Wear them with a pair of white sneakers and your OOTD will be complete.
Price: INR 1,280
S.T.Y.D has a range of dresses, skirts, tops, and more for women. Their dresses come in a variety of prints and designs. S.T.Y.D is very easy on the pockets too. Check out their Embroidered Neckline Detail Denim Dress that will definitely amp up your denim game. Oh and it comes with pockets too!
Price: INR 1,199
Just as the name suggests, Good Stuff, has some pretty amazing shirts for both men and women that can be bought at affordable prices. Check out their sleeveless Denim Dress that comes with a feather patch at the back and tiny flower on the edge of the belt.
Price: INR 1,680
Famous for it's cute headbands, Bohobi has much more than that to offer. Shop for quirky tops, patterned dresses and more. Their Paisley Print Denim Pinafore Dress is one of its kind and will go well with a perfect pair of black or white sneakers.
Price: INR 999
With summer right around the corner, it's better to stock up your closet with breezy dresses. Kourosh has a varied range of beautiful and highly functional dresses. The brand also follows the zero-waste principle eventually adding to it's brand value. Get the Back Tie-Up Denim Dress from Kourosh and wear it to your work brunches.
Price: INR 1,400
Freakins has experimented with denims inside out. They have denim palazzo, patched denim skirt, high waist flared denim with hem details and so on. Pink denim dress? Why not! Their cutesy Pink Denim Pleated Dress comes with a mandarin collar and a belt. Pair it up with sneakers and you've got yourself a brunch look.
Price: INR 1,990