Farsi Pants, Shararas, Kurtas & More: Get Your Block Print Fix From Farida Gupta

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Farida Gupta

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What Makes It Awesome

Serendipity or targeted advertising? I recently followed a link and stumbled across the block print paradise that Farida Gupta's website is.

The prints and motifs are tastefully picked out in a fairly mellow colour palette. But what stands out is the fabric and tailoring. Three generations of women in my family now sport these clothes and are pleased with the quality. The clothes fit well and size range works out for non-average body types {I'm slightly tall and finding bottom-wear is usually a struggle - the sizes go from XS to 3XL}.

The colour doesn't run, the cloth doesn't crease as you sneeze, and you can get through a long workday looking consistently presentable. Most of all, the material is lightweight and comfortable - and neither needs lining nor dry cleaning - so many wins!

What's My Pro Tip?

Keep an eye out for their exhibitions to check out the entire collection.

Anything Else?

The online ordering and returns processes are hassle-free.