Har.Yarn.V is an online store goes all out to preserve the indigenous Ikat weaving and dyeing technique by reinterpreting it for the fashion savvy. It consciously seeks to benefit the artisans in the process as well.
The brand has joined hands with Navjyoti India Foundation, SEWA (Self Employed Women’s Association) and INTACH to work towards getting the craftsmen their due share and promoting women empowerment. So you know you’re getting stuff that’s got its heart in its right place.
There’s much to be said about the quality of the garments that are pretty moderately priced for the designs and finish. I personally had a great shopping experience; I bought myself a beautiful designer kurti that’s perfect for semi-formal get-togethers. I love how the brand embraces imperfections by the way of irregular Ikat weaves; it lends their clothes a distinct rustic appeal.
Price: Starting at INR 1,900