Bling It On: Popular Jewellery Brands On The 'Gram That We Can't Get Enough Of

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    Today, Instagram is so much more than just sharing fancy pictures of the fancy food you ordered at a fancy restaurant. We have access to global news, can order Italian from a popular home chef in our city and even indulge in some mindful retail therapy - all on a singular, mindblowing app. This coupled with our latest jewellery obsession led us to some unique brands on Instagram doing everything from statement pieces to minimalist jewellery. And so, we've rounded them up for you. 

    Get, set, bling!

    Berserk

    Berserk

    Available on LBB

    First up is this sustainable jewellery brand Berserk. Anything that's new and trending can be found here. Classic and chunky hoops, geometrical hoops, cuff earrings, elegant studs - everything that you see here is handcrafted and made to perfection.

    Favourite Pick: Gold-plated periwinkle earrings 

    Price: Starting at INR 296

    Inaya

    Inaya

    Available on LBB

    With a massive following, Inaya has created quite a buzz on Instagram for its exquisite contemporary jewellery. They totally jumped on the acrylic jewellery and layered necklace trend and went big. Besides, their Instagram feed is just about everything a jewellery hoarder dreams of every night. 

    Favourite Pick: Shell detail beaded necklace 

    Price: Starting at INR 250

    The Orbit

    The Orbit

    Available on LBB

    Concrete jewellery? Sure, sign us up! The Orbit is a brand whose handcrafted jewellery has also caught celebrity attention. If you wish to move away from the basics, these folks have these gold-plated concrete studs and long earrings that are very off-beat. This entire collection has left us awed. Minimal, out-worldly (no kidding) and very, very beautiful. 

    Favourite Pick: Spots effect solid trapezium studs 

    Price: Starting at INR 750

    Dhora

    Dhora

    Available on LBB

    Based out of Rajasthan, Dhora is a brand that does wonderful jewellery. Extremely aesthetic, minimal and with subtle elements. I was personally glued to their stunning pendants and abstract shaped drop earrings. Dhora is on the pricier end of the spectrum but the quality and elegance the jewellery radiates totally makes up for it. 

    Favourite Picks: Swan shaped drop earrings and gold dragonfly pendant

    Price: Starting at INR 1,200 

    Shyle By Astha

    Shyle by Astha

    Available Online

    Shyle is a Jaipur-based brand that's prominent for pure silver jewellery. If you're into chunky, ethnic jewellery, this would be your Disneyland. Traditional anklets, intricately designed bracelets, silver chokers and lots more, their collection is the right amount of funky and stylish. 

    Favourite Picks: Jhumkas! 

    Price: Starting at INR 400 

    Shop Lune

    Shop Lune

    Available Online

    We literally need to Shop Lune. They're a kickass Bombay brand doing contemporary, timeless and nomadic jewellery. Everything that you see on their website is uniquely designed. We were particularly drawn towards the brand for its celestial-inspired jewellery. But they're so much more than that and you'll definitely find pieces that speak out to you. 

    Favourite Pick: Crescent moon ring

    Price: Starting at INR 1,250

    Myrha By Rhea

    Myrha By Rhea

    Available Online

    Once you land on their Instagram handle, you'll end up saving a bunch of their posts for inspiration and buying a whole lot more from their website. Tangled hoops, Clover Evil Eye ring, Crumpled Bangles and truckloads of trendy hoops - they've got it all. 

    Favourite Picks: Chain Huggies for double piercings.  

    Price: Starting at INR 650

    Pro-Tip

    I personally can't get enough of statement jewellery because of how versatile they are. If you relate even a tiny bit, head over to this list of brilliant brands doing terrific statement jewellery. Layered necklaces are trend du jour these days, so check out these pieces