This is an archived or old post. The information might be outdated.



Ethnic meets Occidental | Jewellery from Nidhaan

Richa posted on 14th April

Having to attend so many weddings in Delhi, most girls I know {including myself} are always on the lookout for costume jewellery that doesn’t necessarily look like it’s made of real and precious gems, but doesn’t look fake or tacky either.

Off late, I’ve seen a friend of mine wear a pair of gorgeous earrings, the stones in which look like Topaz, Emeralds and Sapphires. On closer look I could tell that they weren’t precious stones, but nonetheless were elegant and tasteful; totally something I’d put on, even for a wedding. She introduced me to the lady behind these ‘gems,’ the talented Sneha Seth, who, without any background in design, seems to have a great eye for accessories.

Sneha used to be a jewellery buyer at, and over time realised that she loved sourcing stand out pieces. Though you’ll probably never catch Sneha over-accessorized, she certainly is gifted when it comes to picking out statement neckpieces, cuffs, big rings, and earrings. She started tracking trends and then sourcing her own collections from around the country. As her travels and her stock increased, Sneha decided it was time to fly solo.

Branded as Nidhaan designs, Sneha specialises in traditional Indian styles {jhumkis, patchi work and kundan}, as well as contemporary pieces {sugar druzzy and agates}. Truth be told, there are a lot of people who do traditional Indian jewellery, so yes you are spoiled for choice. But her contemporary and occidental pieces include chunky bib necklaces, which can even be worn with dresses and shirts, and subtle and elegant earrings. For those of you who know your accessories, the pieces are metal alloy, with Rhodium polish and 1 microne gold plating. For those who don’t, just know they look great and go with everything!

For the uber experimental, or those venturing into Janpath or Dilli Haat to source dramatic indie accessories, this might not be the best weather to go out and about looking for affordable pieces. Nidhaan is well priced and accessible; Sneha sends images via email for customers to choose from. Check out their funky payals, kamarbandssari belts, hair pins and paasas. They’re just the touch of drama you need to make an entrance.


Nidhaan sources Indian and occidental neck pieces, earrings, cuffs, rings and more from around the country, and retails them via their Facebook page. They also retail in the US, UK, Canada and Australia; and will soon source jewellery from around the world.

Price: Earrings INR 1,200 {approx.}; Neck Piece INR 2,400 {approx.}; Rings INR 500 {approx.}