The not-for-profit publisher Pratham Books is focused on its vision to get ‘a book in every child’s hand’. To that end, it has produced titles which retail for as little as INR 4 and harnessed the power of social media to find ‘reading champions’ who are willing to hold book readings in far-flung locations countrywide. The latest innovation is StoryWeaver, an online platform of multilingual stories and illustrations, which allows anyone to access, translate and redistribute the material.
Price: INR 4 upwards (storycards), INR 35 average book price