Professional Dance Attire, aka PDA, does vivid coloured dance wear that is comfortable, customisable and most of all, looks and feels good. Dance schools, say hello to bulk custom attire. It all began when Smita Taneja, a professionally trained dancer, started asking herself the dreaded question every day, “What to wear to class today?” Since dance wear in India is almost nonexistent, and what little is available is of inferior quality, Smita took it upon herself to come up with PDA, a venture that celebrates design and colour in dance wear.
PDA was birthed after months of research on sampling, fabric sourcing, and standardising a fit for the Indian market. Thus, the prime element is its quality and attention to detail. They have a variety of leotards, unitards, shorts, and crop tops but are looking to eventually develop attire that will help improve performance in class and on stage (All while making dancers look like a dream, of course). They use an extremely high performance fabric that is sweat-resistant, chlorine-resistant, and UV-protected, allowing you to be comfortable and you can also use your leotards as swimwear or for your athleisure looks (YAY!)
They have a wide range of designs and colours, all of which, are customisable, just so you can have that perfect leotard. Dance schools and performance groups have it a tad better because PDA customises attire in bulk, too. They offer a cash on delivery option and prepaid services all over the country. This has us pirouetting in joy.
Price: INR 1,400 onwards