This Bespoke Label's Embroidered Shirts & Kurtas Can Fade All Sorrows Away

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The Gulaab Saa

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What Makes It Awesome

An online-only label started by two childhood friends, The Gulaab Saa offers bespoke shirts and kurtas for men with an aim to "unlock the quirky, expressive, and conscious side of the man". The result is a bright and colourful collection of apparel that can be made to measure, taking care of your colour preferences, and without burning the slightest hole in your pocket. Win-win, right there.

The Gulaab Saa's shirts feature loads of interesting embroideries and prints in the form of colourful lions, insects, flamingos, and leaves, alongside fancy block-prints. The Jaipur-based brand mostly uses 100% cotton or Egyptian cotton for its shirts, meaning the shirts are soft and comfortable to strut around in all day in our intense summers and the designer duo, Priyanka and Vini, make it a point to keep sourcing new prints and organic fabrics from Jaipur's huge wholesale markets. Variety is never a problem with The Gulaab Saa.

Kurtas at The Gulaab Saa come in cotton and linen blended fabrics with block-prints, self-embroidery, jacquard neon prints, printed kota doriya and ikat. The kota doriya kurta is what we'd recommend going for. They even have these shirts that are white at the top and then the fade kicks in only to have a darker shade by the end of the shirt. Take a look at the pictures and you'll want one of these right away!

The Gulaab Saa's apparel is priced between INR 850 to INR 2,000 and they offer shipping throughout India.

What Could Be Better

A website would make shopping so much easier.