The world has grown to a point where all of us, subtly or not, are living in some form of chaos. Sometimes it's around us, sometimes it's inside us, and most times, it's both. Back in the golden days of India, people escaped this hustle and bustle by heading to Goa, whether to clear their minds or simply take a coastal break. But now, Goa has become more about loud music and late-night parties, which is great when you're in the mood for it. But when you're not? That's when you head to Unseen.
This Boutique Hotel In Goa Is The World’s First Coffee-Centric Hideaway
Overview
About Unseen Assagao
Unseen is a boutique hotel in Assagao. In fact, it is the world's first coffee-forward boutique stay, created by Coffee Culture India. The place smells, tastes, feels, and even sounds like coffee. Basically, every sense you have is wrapped in caffeine.
But that's not all it's about. People come here to slow down, to find peace, to press pause. Unseen invites you to reconnect with the forgotten art of slowness. It's where the authenticity of Coffee Culture meets one of Goa's most peaceful villages.
Food & Drinks
What better facility is there than leaving a place with a sense of calm? This is where quietude doesn’t feel scary; it feels harmonious. Yes, I know I sound like an exaggerated ad, but you’ll get it once you’re actually there. Now, let’s dive into what Unseen Assagao offers when it comes to satisfying your tummy.
Coffee Collection / Roastery: Since this is their USP, they do it really well. I’d even go out on a limb and say they ace it. They’ve got roasting stories you’ll genuinely want to hear before you take your first sip. Every bean is consciously selected and undergoes a process to become its absolute best. And if you can’t wait, you can even buy their coffee online.
Bakehouse: Here, food is all about comfort and connection. The menu features everything Coffee Culture is known for: juicy grills, shakes, sandwiches, and plates that never miss the mark.
Omakase: Their omakase bar is intimate and takes you through four terroirs, nicely sequenced, served, and paired. You get to witness their two decades of coffee mastery in action, for a genuinely brew-tiful experience!
Uncultured: This is where things get boozy. Uncultured is a speakeasy tucked beneath Unseen, a spirit-forward cocktail lounge where every drink buzzes with brilliance. Think of it as therapy, but with tequila.
Rooms
Oh, but let's not forget, you get to live in this don't-ever-want-to-leave kind of place, so let's talk room. The rooms are exactly what the property promises: comforting and unchaotic. And they've got four types for you to choose from:
Studio
A cute little cocoon, with every corner mindfully done. If you're travelling solo, you'll love how they've created thoughtful spaces for journaling, indulging in art, or simply sleeping your heart out.
Approximate Price Per Night: INR 8,200
Signature
A bigger space, often recommended for travellers who like their serenity with subtle luxury on the side.
Approximate Price Per Night: INR 10,000
Signature Suite
Even more spacious and more luxurious. And if you're someone who instantly falls for a room with a bathtub, this one's for you!
Approximate Price Per Night: INR 11,800
Family Suite
Perfect for coming back after a day of Assagao adventures. It has long baths, long naps — basically, long everything — exactly the kind of room where you want to simply unwind.
Approximate Price Per Night: INR 14,200
LBB Tip: They also offer a beer bucket (4 beers) in all rooms.
Unseen Assagao is more than just a place you stay in; it genuinely feels like a wholesome experience. You leave feeling happily caffeinated, clearer in your thoughts, and a little wiser, once your mind finally slows down and you find peace in the nature surrounding you.

