In a recent interview with Vogue India, the India Art Fair’s first ever international director, Zain Masud, talks about art in India, the fair and what you must look out for at the 2016 edition!
This year the fair is going to be filled with new international galleries, and Zain explained that the focus of the India Art Fair is on highlighting the best artwork across genres and disciplines, in India. She stressed that balancing local interests with work that is being done globally, and encouraging a brand new generation of art enthusiasts, in India are vital.
Zain goes on to talk about the current state of the Indian art market–one of incredible potential–and how there is huge talent in available {at reasonable prices} here. She explains how the 2016 edition of the fair is decreasing the number of galleries and working with a tight knit group of exhibitors to create a more focused environment and broaden the horizons of visitors.
When asked what she would like to change in the Indian art world, she answered 'the domination of the secondary market'. She explains: While the gallery and contemporary art space can feel stuffy and limiting, having a place like the India Art Fair, where it is acceptable to ask for prices and have personal conversations with artists and gallery owners, is a great place to begin this process.
When asked what to look out for at the fair, Masud mentioned the variety of programmes showcased from around the subcontinent {Nepal, Sri Lanka, Bangladesh and Pakistan} for the first time, the new experimental and interactive lay out of spaces and multi-disciplinary platforms of film, design and architecture, and BMW’s presentation of the Cesar Manrique BMW 730i Art Car and IAF and BMW Annual Collectors Dinner.
Phew! Quite a schedule, quite a lot to see. You can read the full, detailed story at the Vogue India website here.
When: 28th to 31st January
Where: NSIC Ground, Opp Kalkaji Temple, Okhla Industrial Area Phase III, Okhla Industrial Estate, Outer Ring Road
Timings: 11am - 7pm
Price: INR 250 for students, INR 499 for general admission.
Contact: 011 47119800 or email info@indiaartfair.in
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Feature image courtesy: Huffington Post
