Shop 200+ Brands From Nykaa Fashion's Hidden Gems Bazaar At Up To 70% Discounts

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Nykaa Fashion - Hidden Gems Bazaar

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What Is Happening?

Skip the imports and international brands, and pay all your attention to over 200 homegrown brands that are all part of Nykaa Fashion’s Hidden Gems Bazaar. In an effort to shine the spotlight on India-made brands across apparel, accessories, home decor, and more, you’ll find most of these brands are contemporary with quality at the core. From brands like Alter Ego, Chidiyaa, Curio Cottage, whysoblue and Moonstruck in the fashion world to shoes from Oceedee, London Rag, Paio, Preet Kaur, there’s so much to discover and shop. Oh, did we mention that most of the brands are on a solid discount of up to 70%? They are! 

With Rakhi around the corner, Ganesh Chaturthi and other festivals not too far away, we recommend you check their festive collections. There’s SO MUCH ON OFFER! So, stay calm and shop for one new outfit per festival. And one for Eid because it just went by and you missed buying something! Our top picks and recommendation are Aachho for lovely suit sets, Lavanya The Label for Indian with a twist, Label Shaurya Sanadhya if you’re looking for something more heavy in terms of embroidery and embellishments, and House Of Jamoti for Indo-Western outfits. For something truly different, and to really stand out, check out Gajra Gang By Nykaa Fashion.

What Makes It Awesome?

Apart from shopping for style and fashion, check out brands such a Mokobara, which makes sleek and chic luggage and bags, Ellementary for home decor with a European aesthetic, PAIO for edgy shoes (especially the Payal Singhal Collaborataion!). Those looking for eco-friendly brands, then you'll find them here too. Think Ewoke, Dhaaga Handcrafts, Gur and more

Pro Tip

The sale is only until July 17, so hurry and get the Nykaa Fashion app and get shopping! 

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Part-time writer and full-time dreamer. If you love coffee, travel, books, hikes and hot chips, we'll get along just fine!