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Not So Basic: Shop Ethical, Contemporary Daily Wear From This Brand

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What Makes It Awesome

We know it can be tough to make the switch from your favourite fast fashion brands to a more sustainable choice. But if this is a switch you are looking to make, then Basically might be your new go-to. Their clothes are consciously designed and ethically made, too, right here in India. An all-women company, each of their clothing pieces are stitched by women tailors. 

Wondering what to expect? Expect basics with a contemporary flair that are ideal for everyday wear. Browse the collection and you'll find striped formal full-sleeve shirts (INR 1995), bow-tie detailed curved hem dresses (INR 2495), notch collar basic cotton shirt (INR 1895) and more.

If you're on the lookout for functional clothes that are also ethically made, then look no further than Basically. 

What Could Be Better

Their clothes are on the pricier side, but if you are willing to make the investment, we think these pieces can be worn over and over so that makes it a win in our book.


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