Located in one of Chennai's biggest shopping hub, Sowcarpet, Parinay can help you out with all your ethnic needs. From gorgeous salwars to elegant drapes, this place offers the best and the latest ethnic wear you would want to make space for in your closet. We especially loved the salwars and gowns here. Chanderi, cotton, rayon, raw silk fabrics dominate the collection, which starts from about INR 1500. The colour range in this section is also quite appealing. Muted tones, pretty pastels, deep hues of blue, green and red, ivories and whites - they have it all. We totally fell for the embellished collared gowns and double layered A-line kurtas in Kota doriya here. You can also find intricately embroidered kurtas in bright tones of yellow, pink, red and more. Parinay is equally popular for its sarees. Printed, chiffons, silk, comfy cottons - you can find them all here. Their cocktail and wedding collection is particularly lit and includes self-design work, designer blouses, regal jaal work and more. You can also find elegant supernet sarees here that are perfect for summer and graphic prints in blended fabrics.