Seven

Nungambakkam
Clothing Stores

We Dropped By Dhoni's New Store & This Is How It Went

Arun posted on 12th June

Ten-Second Takeaway

MS Dhoni’s own, official CSK merchandise brand, Seven recently launched its first store in Chennai on Nungambakkam High Road and we went to check it out!

 

Swag For All

Started by MS Dhoni, Seven is the official merchandise partner for CSK and makes jerseys for them. Their store is the only place in the city where you can buy 100% original CSK merchandise and has been super popular because of it, but more about them later.

The first thing we noticed as we entered their shop on Nungambakkam High Road was how sharp it looked. It felt like any other Nike and Adidas showroom, with its strong contrasting colours, svelte lighting and impeccably neat interiors. Not having heard about the brand until recently, we didn’t know what to expect apart from CSK jerseys.

We were blown away to find everything from windcheaters to joggers, vests, training jerseys, polos and so much more. We especially like the classic colour scheme they followed of simple single or double colour pieces, with none of that colour mishmash stuff that you find at Nike or Adidas stores. The best buys that we found were their classy black and blue training jacket (INR 2,500) and their dry fit training jerseys (INR 600).

Sport Shop

Moving away from the apparel section, there’s sports shoes and flip flops available. Like the clothes they looked really sweet and were affordably priced too. They even had their version of Converse’s Chuck Taylors, for just INR 2,500!

While we liked a lot of what we saw, we would like to point out that we didn’t like that the women’s section was a fraction of the size of the men’s.

For CSK fans, the jerseys are there and they look great, but because they’re original they’re expensive; each one costs INR 2,000. Cricketers, there’s also Dhoni’s own line of cricketing apparel you have to be excited about, with everything from cricket shoes to classic white tracks.

For more info about Seven, click here and here to find them on Facebook.

Seven

Nungambakkam
Clothing Stores