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Guys! These Button-Downs Are All You Need To Ace Your Casual Game

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The Bleu Label

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What Makes It Awesome

Started by Chennai-based Aamir Ahmad, The Bleu Label is an online menswear brand offering casual shirts you can certainly make a statement with. Featuring smart checks, classic florals and lots of solid blue colours, their shirts look absolutely dapper! We especially loved their pastel button-downs that include shades like powder blue, avocado green (collection name is Guacamole), salmon pink, ivory and more. If you love geometric patterns, you can also pick out their checkered and panelled shirts with interesting block prints. Prices for these start from about INR 1500. 

The Bleu Label also offers some really hep, striped shirts with the nautical stripes one being our fave. For a more sporty look, you can opt for their Racer Sports shirt that comes with a textured fabric and stripes along the length of the sleeves. Their solid hued shirts and florals are perfect for party wear while the linen ones can help you nail those brunch looks. Basically, this label has a shirt for every occasion.

Equally alluring are the denim shirts here, making us fall in love with the versatility of the fabric all the more. We thoroughly loved their light grey, denim kurta with a contrasting yoke. Made to perfection, you need to pre-order this. Prices for these start from about INR 2000. 


Their stuff gets sold out really fast, so be sure to call and check for availability.